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Pagina principale arrow newsitems arrow PanEuropean AudioVisual Observatory Experts to "EF" 25 Years After: Focus on Web NewsMedia +Video OD

PanEuropean AudioVisual Observatory Experts to "EF" 25 Years After: Focus on Web NewsMedia +Video OD

Scritto da ACM
Friday, 03 November 2017
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*Strasbourg/CoE/Angelo Marcopolo/- PanEuropean, 41 Member-States strong (including Russia, etc), CoE's Observatory for AudioVisual works (EAVO), which was Created on 1992, when Cinema Films' production and Exports' Global Competition was Shaking the World AV Markets by a "European Cultural Exception" clause in Trade Deals, celebrating Today in Strasbourg its 25th Anniversary (1992-2017) by an Exceptional Conference at CoE's Headquarters, revealed mainly that the Focus is Now much More on Internet Digital Medias, including for Political News, as well as for Fast-Evolving "Video-on-Demand" (VOD) Web Services, as it was also Hghlighted to "Eurofora" by some among its Key Experts, with certain Topical concrete Examples :

 

coe_av_obs_conference_eurofora_400


 - The Times have Gone since Long, when EAVO's Chief Economist, the experienced André Lange, (present also Today), was responding to "Eurofora" co-Founder's pioneer then Questions about New, Digital Medias, just with a Kind : - "It may Arrive soon !", and, Afterwards, with their First Mention in a Brand New, but Small, specific Chapter, placed at the Margins of EAVO's Annual Reports...

 

 20171103_172108_400

 

 Nowadays, on the Contrary, this is Right at the Frontpage Headline News and keeps a Growing Central place : Many Key Experts' exchanges, artfully monitored during Today's Conference by EAVO's Executive Director, Suzanne Nikolchev, (an experieneced former Legal Analyst), clearly proved it :

 
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- F.ex., it's mainly the Fast Increasing Influence of various "On-Line Media News", which was a Main reason for EAVO's Exceptional Decision to Launch, for the 1st Time, a Wide-ranging, Comparative Analysis on the "Legal Framework" of "Media coverage of Elections" throughout Europe this Year 2017, considering also the Rare Fact that during 2016-2017 Many Elections (Parliamentary, Presidential, Local/Regional, Referenda, etc) were due to be organized in about 24 and 25 CoE's Member States, respectively, which is More than Half of their Total Number (47).


 - Thus, the Co-Head of the Legal Experts who Drafted that EAVO's 2017 New Report, Francisco Cabrera, speaking to "Eurofora", observed, in particular, that, while Broadcast (RadioTV) Medias were Traditionaly subject to quite Heavy Regulations, and the Print Medias (Newspapers, Magazines, etc) had Less Regulations to observe, but generally fairly Monitored, on the Contrary, Many Questions were Nowadays Raised about the various OnLine Medias, (WebNews Sites, etc, f.ex. also on so-called "Self-Regulatory" commitments, a.o.), particularly, also because of their, technically, "Global" nature :

 

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 - F.ex., during the 2017 Presidential Elections in France, where Publishing Polls is Prohibited at the Eve of the Vote, many People had a Look at relevant Polls Legally Published in Belgium, where it's allowed up to the Last Minute (as also in the UK, etc), just a "Cliq" away... Also during the Latest 2016 Parliamentary Elections in Spain, where Last-Minute Polls are Prohibited too, People were, nevertheless, bombarded by a lot of Polls Published until the Last Hours of the Vote, by a Website News located at Nearby Andorra (on the Pyrenee Mountains, between France and Spain), where they barely Masked their Electoral Estimations by a ...Colorfull Artefact which pictured each Political Party in the Colors of a ...Fruit or Flower (sic !), corresponding to its Real, Official Presentation, in a way that Everybody understood easily who was who, CoE's Officer told "Eurofora"...



+ An even More Important recent Development, particularly for the PanEuropean Audio-Visual Observatory's specific area of activities, is also the Fact that, as anOther EAVO's Expert stressed Today, the On-Line/VOD Networks of Films' Distribution, are already ByPassing the Classical, Cinema Rooms- based, Film Distribution Networks, and, since, at least for the Time being, the Overall Films' Market is rather Atonic yet, this has Provoked a much More Intense Competition, nowadays, between those 2 Networks...

++ Almost at the Same Time, EAVO's Experts have Found that, while Not Only the "Public Funding for Audio-Visual Services", but Also the "Advertising-Financed TV Market", are in "Stagnation", on the Contrary, "Pay-TV" marks, at least, a "Limited Growth", and the "Pay On-Demand AudioVisual Services" mark even a quite "Rapid Growth".

+++ EAVO's Expert for Both "Television" and "On-demand AudioVisual Services", Agnès Schneeberger, told "Eurofora" that such Issues were Discussed, Earlier Today, also by the PanEuropean body's Top Governance : its "Executive Council", which had convened at the CoE during the Morning, including in order to have a First OverLook and Debate on its foreseable Future, (i.e., practically, its ...Next 25 Years !).

 

 eavo_executive_council_eurofora_400

 

EAVO has already announced its intention to Focus on "Video on Demand" ("VOD", i.e. Digital/Internet Communication Technologies) and its "Impact on the Exploitation of Films", during its Annual Conferences at Cannes' International Film Festival, (which are, reportedly, Attended by a Huge and Growing Number of People) each May.

 

 eavo__cannes_festival_eurofora_400

 

++++ indeed, Despite USA's  Cinema Film Production Industry's persisting Global predominance, via "Hollywood" etc, (See Infra), the American Film Market-place appears to be Less Important than Europe's Film Market-place, annually accessible at Cannes' prestigious International Film festival, each Spring, where EAVO's Regular Presentations usually Attract a Large Audience, right "at the Heart of Global Film Industry", as EAVO's Marketing specialist, Markus Booms, boasted enthousiastically...


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Last, but Not Least, an EAVO's "Birthday Party" withOut a Film even on that Big, 25 years old, "Baby" itself, being, naturally, inconveivable, CEO Nikolchev projected, in Fine, an Original Short Film, precisely, with various CoE's Political and/or other European AudioVisual Industry, Market or Experts' groupings, presenting their Best Wishes for the Future :

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- Pictured there, was naturally, the Historic former Mayor of Strasbourg, and Long-Time f. MEP, as also former Minister of Culture, currently in charge of the Development of European and Other Big Infrastructures in this City, Catherine Trautmann, at the 1st Place : Trautmann had Already said, Earlier, to "Eurofora", that, when she had Decided to actively support the very Creation of the PanEuropean AudioVisual Observatory, Back during  the 1990ies, in fact, her Main Aim was to Boost a Strong Audio-Visual News pole in Strasbourg, Together with ARTE's Franco-German RadioTV, (the Only European RTV Media to be Head-Quartered near the EU Parliament's and CoE's main Buildings), etc., in order to Help make MEPs' work even More Attractive and Efficient, as well as Closer to European Citizens.

Something which, certainly, has Not yet been done, but Could, eventually, be achieved in the foreseable Future, if one added also a New Dimension in line with "Eurofora"s Original Project, (which could gradually Start, logically, with the Preparation of the Forthcoming, May 2019 EU Elections).

"Eurofora" has recently Highlighted that issue, also with the Director of Stasbourg University's Digital "Video-Conferences a.o. Internet Communication brand New Technologies, who appeared genuinly interested.


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EAVO is currently Chaired, during 2017, by World-Famous Film-Director, Andrei Wajda's Country : Poland, whose Ambassador/Permanent Representative to the CoE was Present at this Exceptional Conference.

 

 20171103_170808_hdr_400

As well as that of France, which will Chair all the CoE on 2019, and has the Biggest Number of Screens in the EU Nowadays, closely Followed by Italy, Germany, the UK and Spain, while Poland, and afterwards the Netherlands, Sweden and the Czech Republic, also Distance the Other EU Member States.

 

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He was Joined also by his Collegue from Italy, (Comp. Supra), as well as from Denmark, (Incoming CoE's Chairman from Mid-November 2017 up to May 2018), Bulgaria (which will Chair the EU from January 2018), Switzerland, and Other European Countries.

 

 20171103_171148_hdr_400

 

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________________________________


Inside the EU, France holds also the, comparatively, Biggest Share in its National AudioVisual products Market, with almost 36% of the Total, closely Followed by the UK, with about 35%, Afterwards Italy : more than 29%, Germany : about 23%, distancing Spain with 18,5%, and Russia : almost 18% too, etc.


The overall Average for all "European Films"' Market Share in the entire EU is almost 27%.


But the USA hold... about 94% of their AV Market Share, India 85%, Japan 63%, and China more than 58%, South Korea almost 56%, etc., according to EAVO's Latest available Figures..., showing that Global Competition is still Harsh...


The Extreme Counter-Example among Developed Nations, seems to be Australia and New Zeland, who hold Only ... about 9% of their Market Share !

 

 

(../..)

 

 

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 sarko_merkel_mieux

The official presentation of a "Program" respecting People's choices voted in the June 7, 2009 EU Elections, to be debated in EU Council and EU Parliament during its 1st Session on July in Strasbourg, is the No 1 Priority, according to Democratic principles, for the Franco-German axis, said the main winners at the ballot box, French President Nicolas Sarkozy and German Chancellor Angie Merkel.

They stressed  that the New EU Commission's President must have a "Program" in favor of an EU which "protects" its Citizens, regulates financial markets and aims at a "Political" Europe" : a wording they have used as incompatible with Turkey's controversial EU bid.

They also declared ready for a "political" endorsment of "Mr. Barroso's candidacy" in June's EU Council, considering that an official decision would have to be made after EU Parliament's debates and votes, possibly from next month (July), with the legally necessary final acceptance shortly after Lisbon Treaty's entry into force, hoped for September or October.


- "A Program, and Mr. Barroso" : This resumes, in substance, the anouncements made by Sarkozy and Merkel, on the question of current EU Commission's President, Barroso's declared wish to succeed to himself for a second mandate, to be extended during the following 5 years.

 In their 1st meeting after EU Elections, they observed that "the Franco-German axis counted in European Elections' campaign... But, we both keep a realistic view : We saw the number of those who abstained, and we must absolutely give them an answer. We also see the disilusionment of an important number of Europeans vis a vis Europe, and we are aware of the responsibilities we have".

sarko

 - The "Duty" of the new EU Commission's President, after June 7, 2009 EU Elections' result, "is to act for a Europe which protects the Europeans, to commit himself into working for a better Regulation of Financial transactions, ... and to have a Political will for Europe", underlined Sarkozy.

Therefore, "we have asked M. Barroso... to clarify, to officialy present the intentions he has", he anounced.

- "We want to speak also about the Programme", explained Merkel.

- "It's important that for the next EU Parliament's mandate (2009-2014) we take the right Decisions for Europe.  Obviously on Persons, but mainly Decisions on Issues", she stressed.

- "It's not simply a question of a Person, it's also a question of a Programme". We are "really asking Mr. Barroso to commit himself on a Program, and on Principles, on Values", Sarkozy added.

EU President-in-office, Czech Prime Minister Jan Fischer, accepted the Franco-German stance :

- "Barroso must present his Programme. The Czech Presidency agrees with that", Fischer reportedly said later, after meeting Sarkozy.

But Press reports from Brussels claimed that Barroso had preferred to be officially appointed by EU Council since June, (i.e. next week), "because this was implied by the current Treaty of Nice, according to him", and considered any delay until the possible ratification of the new, Lisbon Treaty on September/October, as "undemocratic".

- "At any case, independently of what Germany and France ask, it's also EU Parliament's wish". "We shall propose Mr Barroso's candidacy... But even in the framework of Nice Treaty, EU Parliament has to be associated in this Decision", the French President observed.

If this is correctly done, then "we support Mr. Barroso's candidature", and "if the (EU) Parliament agrees, we might ratify this decision since July", (i.e. next month), they both said.

smerkem_400

- "France and Germany support Baroso's candidacy, But we want to speak also on the Program. We believe that this Program should be established in close cooperation with EU Parliament, and that's why we have followed an appropriate way", said Merkel.  - If EU Parliament wants, this election can take place on July,  but this must be done in full agreement.

- "We shall support Mr. Barroso's candidacy, without doubt", said Sarkozy. "But we have asked from Mr. Barroso, as I told him yesterday, to put into detail.. his intentions, at the eve of his 2nd mandate, if the situation avails itself.


    France and Germany "don't want to take an Official Legal Decision by writting" during "the next (EU) Council" (on June 18-19), declared Sarkozy.  Because they prefer, at this stage, only "a Political decision" on June, "so that we (EU Council) can work together with EU Parliament", which starts to meet only Next Month, since July in Srasbourg, "leaving a Legal decision by writting for later".

    - "If the Conditions are fuillfiled in EU Parliament, we (EU Council) are ready to give the agreement and make it offficial", said Merkel

    - "But, now we are working in the base of Nice Treaty. If tommorow we want to work in the spirit of Lisbon Treaty, we have to find a proper way", she added.

    - "Of course it's Legally complicated, because we are going to make a Political proposal to the forthcoming Council, for an EU Commission's President, on the basis of Nice Treaty : So, we (EU Council) will not appoint the Commissioners. Only the President.  If EU Parliament agrees, it could endorse this position on July", explained Sarkozy.

    But, on Autumn, "if Ireland ratifies Lisbon Treaty, there will be, at any case, a 2nd Decision, to appoint the Commission's President, this time on the basis of Lisbon treaty, and then, we, the EU Member States, would have to appoint (also) the EU Commissioners", he added.

    As for the precise Timing :  - "Everything is suspended until the Irish vote... Now, we must all make everything possible to help Ireland to say "Yes"" to Lisbon Treaty... The Irish Referendum, ..will take place either on September or on October. It's a Question which depends on the Irish. And,  then, we shall have the Choice of the Candidates for the permanent Institutions of Europe".

    However, "if Ireland says No, we, French and Germans, have to assume our responsibilities, and we'll do so", he concluded.

    But British and Swedish governments were reportedly eager to have a final EU Council decision on Barroso since this month, on June's European Council. While the other EU Member Countries are divided, several of them preferring to wait until EU Parliament pronounces itself, on July, and/or until Lisbon Treaty might be ratified by Ireland at the beginning of the Autumn. Barroso's current mandate ends on November.

    There are also various, contradictory and/or unpredictable reactions inside EU Parliament vis a vis Barroso's wish to continue a 2nd mandate, because many MEPs are openly or secretly opposed, reluctant, or hesitating.

    In the biggest EU Countries, as France and Germany, EU Citizens voted on June 2009 EU Elections for a renovated, non-technocratic but Political Europe which cares for its Citizens, with an Identity, Values and Borders, declared incompatible with Turkey's controversial EU bid, by mainstream, pro-European Governing Parties. Similar choices were also supported in several other small or medium EU Countries.

    On the contrary, whenever, in other Countries, Governing and other mainstream Parties didn't make these choices or eluded them, EU Citizens massively voted for euro-Sceptics whenever they were the only ones to to promise anti-bureacratic change and oppose Turkey's demand to enter into the EU, (f.ex. in the UK, Netherlands, etc).

    It's seems to be an Open Question whether Sarkozy and Merkel's conditions will be really accepted by Barroso, who was appointed on 2004 in a different political context, (with Socialist Prime Ministers in Germany, France, etc), had rejected in the Past the idea of EU becoming "equal to the USA" as "ridiculous", and pushed for Turkey's contoversial EU bid, trying to "soften" or contain the changes desired by the People who voted for Merkel and Sarkozy with another policy vis a vis Turkey on 2005 in Germany and on 2007 in France, as they did all over Europe on 2009.

    In addition to many EPP Governments, it's 3 remaining Socialist Prime Ministers : Gordon Brown in the UK, Zapatero in Spain, and Socrates in Prortugal, who support Barroso, as well as Liberal Swedish Prime Minister Reinfeldt. But their Parties lost the June 2009 EU Elections.

    Questioned whether there was still "Time" for "other" possible "Candidates", Sarkozy and Merkel did not deny, nor made any comment on that, but simply said that "it's not for us to make publicity for any candidates. We anounced our choice ("A Program, and Mr. Barroso"). But we respect any other candidate".

    Among various other names cited are former Belgian Prime Minister Verhofstadt, former UNO's Human Rights Commissioner Mary Robinson of Ireland, Italian former EU Commission's vice-President Monti, etc. Meanwhile, Luxembourg's PM Juncker, (who had been unanimously accepted by EU Council for EU Commission's Presidency on 2004, but refused), announced his intention to resign from "EuroGroup"'s Chair. Thus, he might be available for another Top EU job.

    As "EuroFora"'s "opinion" said (See publication dated 9/6/09) : - "If the current candidates (i.e. Barroso, etc) to the Top EU jobs promise and guarantee to respect People's democratic choices, then, it's OK".

"Otherwise, Europe must find new candidates, really motivated and able to implement these democratic choices of the People."

    Because, "in Democracy, the forthcoming choices for EU's Top Jobs,...should be made according to EU Citizens' Votes in June 7, 2009 European Elections, and main EU Governments' strategic policies".
        

***

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