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Haupt arrow newsitems arrow PanEuropean AudioVisual Observatory Experts to "EF" 25 Years After: Focus on Web NewsMedia +Video OD

PanEuropean AudioVisual Observatory Experts to "EF" 25 Years After: Focus on Web NewsMedia +Video OD

Geschrieben von ACM
Friday, 03 November 2017

*Strasbourg/CoE/Angelo Marcopolo/- PanEuropean, 41 Member-States strong (including Russia, etc), CoE's Observatory for AudioVisual works (EAVO), which was Created on 1992, when Cinema Films' production and Exports' Global Competition was Shaking the World AV Markets by a "European Cultural Exception" clause in Trade Deals, celebrating Today in Strasbourg its 25th Anniversary (1992-2017) by an Exceptional Conference at CoE's Headquarters, revealed mainly that the Focus is Now much More on Internet Digital Medias, including for Political News, as well as for Fast-Evolving "Video-on-Demand" (VOD) Web Services, as it was also Hghlighted to "Eurofora" by some among its Key Experts, with certain Topical concrete Examples :



 - The Times have Gone since Long, when EAVO's Chief Economist, the experienced André Lange, (present also Today), was responding to "Eurofora" co-Founder's pioneer then Questions about New, Digital Medias, just with a Kind : - "It may Arrive soon !", and, Afterwards, with their First Mention in a Brand New, but Small, specific Chapter, placed at the Margins of EAVO's Annual Reports...




 Nowadays, on the Contrary, this is Right at the Frontpage Headline News and keeps a Growing Central place : Many Key Experts' exchanges, artfully monitored during Today's Conference by EAVO's Executive Director, Suzanne Nikolchev, (an experieneced former Legal Analyst), clearly proved it :


- F.ex., it's mainly the Fast Increasing Influence of various "On-Line Media News", which was a Main reason for EAVO's Exceptional Decision to Launch, for the 1st Time, a Wide-ranging, Comparative Analysis on the "Legal Framework" of "Media coverage of Elections" throughout Europe this Year 2017, considering also the Rare Fact that during 2016-2017 Many Elections (Parliamentary, Presidential, Local/Regional, Referenda, etc) were due to be organized in about 24 and 25 CoE's Member States, respectively, which is More than Half of their Total Number (47).

 - Thus, the Co-Head of the Legal Experts who Drafted that EAVO's 2017 New Report, Francisco Cabrera, speaking to "Eurofora", observed, in particular, that, while Broadcast (RadioTV) Medias were Traditionaly subject to quite Heavy Regulations, and the Print Medias (Newspapers, Magazines, etc) had Less Regulations to observe, but generally fairly Monitored, on the Contrary, Many Questions were Nowadays Raised about the various OnLine Medias, (WebNews Sites, etc, f.ex. also on so-called "Self-Regulatory" commitments, a.o.), particularly, also because of their, technically, "Global" nature :



 - F.ex., during the 2017 Presidential Elections in France, where Publishing Polls is Prohibited at the Eve of the Vote, many People had a Look at relevant Polls Legally Published in Belgium, where it's allowed up to the Last Minute (as also in the UK, etc), just a "Cliq" away... Also during the Latest 2016 Parliamentary Elections in Spain, where Last-Minute Polls are Prohibited too, People were, nevertheless, bombarded by a lot of Polls Published until the Last Hours of the Vote, by a Website News located at Nearby Andorra (on the Pyrenee Mountains, between France and Spain), where they barely Masked their Electoral Estimations by a ...Colorfull Artefact which pictured each Political Party in the Colors of a ...Fruit or Flower (sic !), corresponding to its Real, Official Presentation, in a way that Everybody understood easily who was who, CoE's Officer told "Eurofora"...

+ An even More Important recent Development, particularly for the PanEuropean Audio-Visual Observatory's specific area of activities, is also the Fact that, as anOther EAVO's Expert stressed Today, the On-Line/VOD Networks of Films' Distribution, are already ByPassing the Classical, Cinema Rooms- based, Film Distribution Networks, and, since, at least for the Time being, the Overall Films' Market is rather Atonic yet, this has Provoked a much More Intense Competition, nowadays, between those 2 Networks...

++ Almost at the Same Time, EAVO's Experts have Found that, while Not Only the "Public Funding for Audio-Visual Services", but Also the "Advertising-Financed TV Market", are in "Stagnation", on the Contrary, "Pay-TV" marks, at least, a "Limited Growth", and the "Pay On-Demand AudioVisual Services" mark even a quite "Rapid Growth".

+++ EAVO's Expert for Both "Television" and "On-demand AudioVisual Services", Agnès Schneeberger, told "Eurofora" that such Issues were Discussed, Earlier Today, also by the PanEuropean body's Top Governance : its "Executive Council", which had convened at the CoE during the Morning, including in order to have a First OverLook and Debate on its foreseable Future, (i.e., practically, its ...Next 25 Years !).




EAVO has already announced its intention to Focus on "Video on Demand" ("VOD", i.e. Digital/Internet Communication Technologies) and its "Impact on the Exploitation of Films", during its Annual Conferences at Cannes' International Film Festival, (which are, reportedly, Attended by a Huge and Growing Number of People) each May.




++++ indeed, Despite USA's  Cinema Film Production Industry's persisting Global predominance, via "Hollywood" etc, (See Infra), the American Film Market-place appears to be Less Important than Europe's Film Market-place, annually accessible at Cannes' prestigious International Film festival, each Spring, where EAVO's Regular Presentations usually Attract a Large Audience, right "at the Heart of Global Film Industry", as EAVO's Marketing specialist, Markus Booms, boasted enthousiastically...


Last, but Not Least, an EAVO's "Birthday Party" withOut a Film even on that Big, 25 years old, "Baby" itself, being, naturally, inconveivable, CEO Nikolchev projected, in Fine, an Original Short Film, precisely, with various CoE's Political and/or other European AudioVisual Industry, Market or Experts' groupings, presenting their Best Wishes for the Future :


- Pictured there, was naturally, the Historic former Mayor of Strasbourg, and Long-Time f. MEP, as also former Minister of Culture, currently in charge of the Development of European and Other Big Infrastructures in this City, Catherine Trautmann, at the 1st Place : Trautmann had Already said, Earlier, to "Eurofora", that, when she had Decided to actively support the very Creation of the PanEuropean AudioVisual Observatory, Back during  the 1990ies, in fact, her Main Aim was to Boost a Strong Audio-Visual News pole in Strasbourg, Together with ARTE's Franco-German RadioTV, (the Only European RTV Media to be Head-Quartered near the EU Parliament's and CoE's main Buildings), etc., in order to Help make MEPs' work even More Attractive and Efficient, as well as Closer to European Citizens.

Something which, certainly, has Not yet been done, but Could, eventually, be achieved in the foreseable Future, if one added also a New Dimension in line with "Eurofora"s Original Project, (which could gradually Start, logically, with the Preparation of the Forthcoming, May 2019 EU Elections).

"Eurofora" has recently Highlighted that issue, also with the Director of Stasbourg University's Digital "Video-Conferences a.o. Internet Communication brand New Technologies, who appeared genuinly interested.



EAVO is currently Chaired, during 2017, by World-Famous Film-Director, Andrei Wajda's Country : Poland, whose Ambassador/Permanent Representative to the CoE was Present at this Exceptional Conference.



As well as that of France, which will Chair all the CoE on 2019, and has the Biggest Number of Screens in the EU Nowadays, closely Followed by Italy, Germany, the UK and Spain, while Poland, and afterwards the Netherlands, Sweden and the Czech Republic, also Distance the Other EU Member States.



He was Joined also by his Collegue from Italy, (Comp. Supra), as well as from Denmark, (Incoming CoE's Chairman from Mid-November 2017 up to May 2018), Bulgaria (which will Chair the EU from January 2018), Switzerland, and Other European Countries.






Inside the EU, France holds also the, comparatively, Biggest Share in its National AudioVisual products Market, with almost 36% of the Total, closely Followed by the UK, with about 35%, Afterwards Italy : more than 29%, Germany : about 23%, distancing Spain with 18,5%, and Russia : almost 18% too, etc.

The overall Average for all "European Films"' Market Share in the entire EU is almost 27%.

But the USA hold... about 94% of their AV Market Share, India 85%, Japan 63%, and China more than 58%, South Korea almost 56%, etc., according to EAVO's Latest available Figures..., showing that Global Competition is still Harsh...

The Extreme Counter-Example among Developed Nations, seems to be Australia and New Zeland, who hold Only ... about 9% of their Market Share !








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    Before the end of 2009, France and Germany will take strong initiatives to open "new Horizons" needed by Europe and the World, going well beyond the current Crisis' management, anounced French President Nicolas Sarkozy and German Chancellor Angie Merkel, reassuring that both a judgement on Lisbon Treaty by nearby Karlsruhe German Federal Court, and the forthcoming National Elections in Germany would confirm their capacity to act.    

They were replying to Press questions in Berlin, after key-regional elections on Sunday, where Merkel's ChristianDemocratic party kept everywhere a strong 1st and won the possibility to forge a New Majority with Liberals at the largest of 3 Landers : Saxony (4 millions inhabitants), while its main competitor, the Socialdemocrat party fell to unprecedented lows : Tackled by the small "Linke" (left) party in Saarland (1 million inhabitants), it became even smaller than it in Saxony and Thuringen (3 million inhabitants), where SPD arrived only third. While its usual partners, the "Greens" also fell down, contrary to CDU's new partners, the FDP Liberals, who go up.


    - "At any case, at the end of the year (2009), if things go as scheduled, we shall take strong initiatives, showing that Europe needs a Franco-German axis, as well as the World, even if it never excludes other" countries to join, replied Sarkozy to a question if France and Germany will revive the "European dream", by "relauncing the EU motor" for the Future, with actions going further than the mere management of the global crisis, (as it was done fex. in the Past with the creation of the "Euro" Monetary zone, etc).

    - "I am convinced that the Franco-German friendship must be constantly nourished by New Projects", he added."There are many areas of cooperation where we intend to take, very soon, some Franco-German initiatives, which will allow to open more Horizons" to the EU, Sarkozy stressed.

    But if "we don't speak about that now, it's only in order to avoid interfering in important elections coming in Germany", he observed. However, "we have already started to consider the Future with the (German) Chancellor, and what we can do in order to honour our predecessors". "We are already speaking about that, and we are preparing things". "I am working very well together with Mrs Merkel, and I wish that it goes on", Sarkozy concluded.


    - "It's important for EU's credibility that France and Germany advance forward together", stressed Merkel from the outset. "Don't worry about Germany's capacity to undertake initiatives" with France, she added. "France and Germany will be perfectly able to make proposals" for the EU.

    -  "After-crisis" plans must be prepared, meanwhile, with measures "advancing progressively", Merkel anounced. And, for the short term, we must deal also with EU Citizens' dismay since they feel that it's a Scandal for some in the Financial Markets to be paid with excessive "Bonuses", etc, she agreed with Sarkozy.

    - "Abuses in financial markets must stop", stressed also Sarkozy. Backing Merkel's announcement that France and Germany call for an EU meeting to forge "a crystal-clear European position" in view of the G-14 Summit at Pittsburg, he warned that "everyone will have to undertake his responsibilities, in front of World's Public Opinion. particularly those who don't want to make the same effort of regulation as France and Germany".

    Moreover, "Global Trade cannot be correctly dealt, without taking into account also Environmental and Social rules", Sarkozy added, referring to recently expressed positions against Unfair Competition via Environmental and/or Social Dumping, (See earlier "EuroFora"'s publications).

    Such moves are obviously linked to the need to ensure at least an elementary respect for Human Rights by Third Countries, (f.ex. exploitation of Children's work, etc) in order to avoid, precisely, any such Social Dumping.

    - "EU has Values, protecting Human Rights and Human Dignity", and "it cannot close its eyes" in front of grave violations, particularly "Torture and/or killings", added, indeed, Sarkozy.

    Thus, "the time comes, where decisions must be taken". But, in case of "Sanctions", "all International opinion should be convinced of the need to take action", he observed.

    Expressed on the occasion of recent developments in Iran, the same principles should logically apply also to other similar cases, including fex. that of Hundreds of ECHR judgements' condemning f;ex. Turkey for grave crimes, (as Torture, brutal Killings, Enforced "Disappearances", Destruction of Family Homes, harassments and oppressive violations of Freedom of Speech, etc).

    Meanwhile, questioned on (EU Commission's chair)  Barroso's bid to succeed himself for a second mandate, they both expressed a "wish" or a "feeling" that "EU Parliament"'s various political Groups might fix a date for decisions "during September". However, is he is endorsed before the entry into force of the Lisbon Treaty, it will be legally necessary to re-vote anew for a full term of office afterwards, according to EU Legal Experts, revealed recently in Strasbourg the experienced former President of EU Parliament's Constitutional Committee, German Socialist MEP Jo Leinen. And Germany will not vote for Lisbon Treaty's ratification but only "on September 8 and 18", revealed Merkel, ( i.e. after EU Parliament's plenary session in Strasbourg).

    - Therefore, "for EU Commissioners' appointment, it's too early yet, because we must wait for the ratification of Lisbon Treaty" by all 27 EU Member countries, including naturally Ireland's Referendum on early October, said to "EuroFora" the influential President of EU Parliament's largest group of MEPs, Joseph Daul, expressing, however, the hope that a controversial deal with the head of the Socialist Group of MEPs, Martin Schultz of Germany, might hold for Barroso alone, at a forthcoming vote due to fix the Strasbourg plenary's Agenda.

    But MEPs reportedly just "postponed" for 1 week all their previously scheduled group meetings (See : http://www.euractiv.com/en/future-eu/barroso-unveil-summer-homework-week/article-184825 );

    However, while the choice of a new EU Commission's President by EU Parliament is supposed, according to many MEPs' wish, take place according to EU policy issues, paradoxically, this would mean that Barroso's bid would pass before even the anouncement of France and Germany's "initiatives" for EU's "new Horizons"...


2009 EU Elections were won by Parties against Technocracy and Turkey's controversial EU bid, while the 1999-2004 Majority Abstention trend decelerated. What should be done in 2009-2014 ?


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