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PanEuropean AudioVisual Observatory Experts to "EF" 25 Years After: Focus on Web NewsMedia +Video OD
PanEuropean AudioVisual Observatory Experts to "EF" 25 Years After: Focus on Web NewsMedia +Video OD

*Strasbourg/CoE/Angelo Marcopolo/- PanEuropean, 41 Member-States strong (including Russia, etc), CoE's Observatory for AudioVisual works (EAVO), which was Created on 1992, when Cinema Films' production and Exports' Global Competition was Shaking the World AV Markets by a "European Cultural Exception" clause in Trade Deals, celebrating Today in Strasbourg its 25th Anniversary (1992-2017) by an Exceptional Conference at CoE's Headquarters, revealed mainly that the Focus is Now much More on Internet Digital Medias, including for Political News, as well as for Fast-Evolving "Video-on-Demand" (VOD) Web Services, as it was also Hghlighted to "Eurofora" by some among its Key Experts, with certain Topical concrete Examples :

- The Times have Gone since Long, when EAVO's Chief Economist, the experienced André Lange, (present also Today), was responding to "Eurofora" co-Founder's pioneer then Questions about New, Digital Medias, just with a Kind : - "It may Arrive soon !", and, Afterwards, with their First Mention in a Brand New, but Small, specific Chapter, placed at the Margins of EAVO's Annual Reports...

Nowadays, on the Contrary, this is Right at the Frontpage Headline News and keeps a Growing Central place : Many Key Experts' exchanges, artfully monitored during Today's Conference by EAVO's Executive Director, Suzanne Nikolchev, (an experieneced former Legal Analyst), clearly proved it :
- F.ex., it's mainly the Fast Increasing Influence of various "On-Line Media News", which was a Main reason for EAVO's Exceptional Decision to Launch, for the 1st Time, a Wide-ranging, Comparative Analysis on the "Legal Framework" of "Media coverage of Elections" throughout Europe this Year 2017, considering also the Rare Fact that during 2016-2017 Many Elections (Parliamentary, Presidential, Local/Regional, Referenda, etc) were due to be organized in about 24 and 25 CoE's Member States, respectively, which is More than Half of their Total Number (47).
- Thus, the Co-Head of the Legal Experts who Drafted that EAVO's 2017 New Report, Francisco Cabrera, speaking to "Eurofora", observed, in particular, that, while Broadcast (RadioTV) Medias were Traditionaly subject to quite Heavy Regulations, and the Print Medias (Newspapers, Magazines, etc) had Less Regulations to observe, but generally fairly Monitored, on the Contrary, Many Questions were Nowadays Raised about the various OnLine Medias, (WebNews Sites, etc, f.ex. also on so-called "Self-Regulatory" commitments, a.o.), particularly, also because of their, technically, "Global" nature :

- F.ex., during the 2017 Presidential Elections in France, where Publishing Polls is Prohibited at the Eve of the Vote, many People had a Look at relevant Polls Legally Published in Belgium, where it's allowed up to the Last Minute (as also in the UK, etc), just a "Cliq" away... Also during the Latest 2016 Parliamentary Elections in Spain, where Last-Minute Polls are Prohibited too, People were, nevertheless, bombarded by a lot of Polls Published until the Last Hours of the Vote, by a Website News located at Nearby Andorra (on the Pyrenee Mountains, between France and Spain), where they barely Masked their Electoral Estimations by a ...Colorfull Artefact which pictured each Political Party in the Colors of a ...Fruit or Flower (sic !), corresponding to its Real, Official Presentation, in a way that Everybody understood easily who was who, CoE's Officer told "Eurofora"...
+ An even More Important recent Development, particularly for the PanEuropean Audio-Visual Observatory's specific area of activities, is also the Fact that, as anOther EAVO's Expert stressed Today, the On-Line/VOD Networks of Films' Distribution, are already ByPassing the Classical, Cinema Rooms- based, Film Distribution Networks, and, since, at least for the Time being, the Overall Films' Market is rather Atonic yet, this has Provoked a much More Intense Competition, nowadays, between those 2 Networks...
++ Almost at the Same Time, EAVO's Experts have Found that, while Not Only the "Public Funding for Audio-Visual Services", but Also the "Advertising-Financed TV Market", are in "Stagnation", on the Contrary, "Pay-TV" marks, at least, a "Limited Growth", and the "Pay On-Demand AudioVisual Services" mark even a quite "Rapid Growth".
+++ EAVO's Expert for Both "Television" and "On-demand AudioVisual Services", Agnès Schneeberger, told "Eurofora" that such Issues were Discussed, Earlier Today, also by the PanEuropean body's Top Governance : its "Executive Council", which had convened at the CoE during the Morning, including in order to have a First OverLook and Debate on its foreseable Future, (i.e., practically, its ...Next 25 Years !).

EAVO has already announced its intention to Focus on "Video on Demand" ("VOD", i.e. Digital/Internet Communication Technologies) and its "Impact on the Exploitation of Films", during its Annual Conferences at Cannes' International Film Festival, (which are, reportedly, Attended by a Huge and Growing Number of People) each May.

++++ indeed, Despite USA's Cinema Film Production Industry's persisting Global predominance, via "Hollywood" etc, (See Infra), the American Film Market-place appears to be Less Important than Europe's Film Market-place, annually accessible at Cannes' prestigious International Film festival, each Spring, where EAVO's Regular Presentations usually Attract a Large Audience, right "at the Heart of Global Film Industry", as EAVO's Marketing specialist, Markus Booms, boasted enthousiastically...
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Last, but Not Least, an EAVO's "Birthday Party" withOut a Film even on that Big, 25 years old, "Baby" itself, being, naturally, inconveivable, CEO Nikolchev projected, in Fine, an Original Short Film, precisely, with various CoE's Political and/or other European AudioVisual Industry, Market or Experts' groupings, presenting their Best Wishes for the Future :

- Pictured there, was naturally, the Historic former Mayor of Strasbourg, and Long-Time f. MEP, as also former Minister of Culture, currently in charge of the Development of European and Other Big Infrastructures in this City, Catherine Trautmann, at the 1st Place : Trautmann had Already said, Earlier, to "Eurofora", that, when she had Decided to actively support the very Creation of the PanEuropean AudioVisual Observatory, Back during the 1990ies, in fact, her Main Aim was to Boost a Strong Audio-Visual News pole in Strasbourg, Together with ARTE's Franco-German RadioTV, (the Only European RTV Media to be Head-Quartered near the EU Parliament's and CoE's main Buildings), etc., in order to Help make MEPs' work even More Attractive and Efficient, as well as Closer to European Citizens.
Something which, certainly, has Not yet been done, but Could, eventually, be achieved in the foreseable Future, if one added also a New Dimension in line with "Eurofora"s Original Project, (which could gradually Start, logically, with the Preparation of the Forthcoming, May 2019 EU Elections).
"Eurofora" has recently Highlighted that issue, also with the Director of Stasbourg University's Digital "Video-Conferences a.o. Internet Communication brand New Technologies, who appeared genuinly interested.
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EAVO is currently Chaired, during 2017, by World-Famous Film-Director, Andrei Wajda's Country : Poland, whose Ambassador/Permanent Representative to the CoE was Present at this Exceptional Conference.

As well as that of France, which will Chair all the CoE on 2019, and has the Biggest Number of Screens in the EU Nowadays, closely Followed by Italy, Germany, the UK and Spain, while Poland, and afterwards the Netherlands, Sweden and the Czech Republic, also Distance the Other EU Member States.

He was Joined also by his Collegue from Italy, (Comp. Supra), as well as from Denmark, (Incoming CoE's Chairman from Mid-November 2017 up to May 2018), Bulgaria (which will Chair the EU from January 2018), Switzerland, and Other European Countries.

________________________________
Inside the EU, France holds also the, comparatively, Biggest Share in its National AudioVisual products Market, with almost 36% of the Total, closely Followed by the UK, with about 35%, Afterwards Italy : more than 29%, Germany : about 23%, distancing Spain with 18,5%, and Russia : almost 18% too, etc.
The overall Average for all "European Films"' Market Share in the entire EU is almost 27%.
But the USA hold... about 94% of their AV Market Share, India 85%, Japan 63%, and China more than 58%, South Korea almost 56%, etc., according to EAVO's Latest available Figures..., showing that Global Competition is still Harsh...
The Extreme Counter-Example among Developed Nations, seems to be Australia and New Zeland, who hold Only ... about 9% of their Market Share !
(../..)
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Facing a 70% Abstention threat in 2009 Election, EU endorses EuroFora's idea for Citizens' debates on crucial EU decisions !
- Different views on "Europe's Future", should be debated among Citizens at June 2009 EU Elections, thanks to political Parties' "Manifestos", says EU Parliament's Report
A main idea, initiated and promoted by EuroFora's founders since 1997: the vital need to develop European Citizens' democratic right to actively participate in multilingual debates on EU decisions, is formally endorsed by the EU from 2009 !
The move is a key attempt to overcome "catastrophic" Polls which warn that only ...30% of Citizens are ready to vote in the forthcoming June 2009 EU Election ! This was revealed by EU Commission's vice-president, in charge of Communication policy, Margot Wallstrom, during a "hot" meeting of EU Parliament's Committee on Culture and Education, during the December 2008 Strasbourg session.
Wallstrom faced criticism, but also suggestions from various MEPs, naturally worried by Abstention threats which herself found even "worse" than in 1999 or 2004...
A Report on "Active Dialogue with Citizens",examined at the same time, presented some useful practical tips, on "facilitating Interviews"; etc., but also a potentialy important call to "incorporate the conclusions of ...debates...into (EU) policies, and take into consideration the expectations that Citizens have of the EU when deciding". An amendment even implies that Citizens' participation in debates on EU decisions is a democratic "Right".
More importantly, it finds that a Debate "on the Future of Europe", (as French President Nicolas Sarkozy has asked since 2007), would be a good idea " for the 2009 European parliamentary Elections", because "clarifying the political differences between the EU political parties would help citizens to identify themselves with, and choose between various concepts", for which "all parties (should) present their Manifesto".
A "Joint political declaration on Communicating Europe in Partnership", co-signed by "the European Parliament, Council and ... Commission", confirms that they "attach the utmost importance to improving communication on EU issues", by "enabling European citizens to exercise their right to participate in the democratic life of the Union, in which decisions are taken as openly as possible and as closely as possible to the citizens, observing the principles of pluralism, participation, openness and transparency".
This should "enable Citizens to exercise their right to express their views and to participate actively in the public Debate on European Union issues", while also "promoting the respect of multilingualism". In this regard, EU confirms its "wish to develop synergies with national, regional and local authorities as well as with representatives of Civil Society".
It's since 1997 that a group of EuroFora's founders have officially presented a pioneer Project (then called "EIW", for "Europe in the World"), which aimed to develop Strasbourg's "Polyphonic music", by providing "Interactive information", on "main issues ... during the Decision-making process of European Organizations which engage in Transparent and Public Democratic Debates"
This should be done, inter alia, by "exploring the potential of New Communication Tools (mainly Internet)", as well as classic-form debates, the 1997 EIW pioneer project's anounced in its "Synopsis". It was formally "accepted for evaluation" by EU Commission in Brussels in order to be examined for a grant in the framework of the "Research/Technology/Development (RTD) Programme in the field of Information Technologies", then called "ESPRIT", as a "Best Practice Pilot Project".

But the vital, urgent Political need for EU to search new, efficient ways to reach the People and interact with European Citizens, was really felt in Brussels and elsewhere only after the unprecedented in History 1999 and 2004 Majority Abstention in EU Elections, followed by 3 "NO" in Referenda in France, the Netherlands and Ireland, on 2005 and 2008...
In this New Political Landscape, we prepared a new, actualised and more developed version of our initial idea, in a simplified and more efficient form, thanks also to a large Experience accumulated during many years of EU/CoE/UNO Press work and Multi-lingual debates, with the New project "EuroFora" :
On 2006 we presented in Public its main lines during Questions/Replies that we raised at two Press Conferences by EU Commission President, Jose Baroso, and mainly EU Commission's vice-President, in charge of Communication policy, Margot Wallstrom, together with EU Parliament's vice-president, Alejo Vidal-Quadras, in Strasbourg, (Videos available), and we reminded it at various brief contacts with Commissioner Wallstrom in 2007 and 2008.
Meanwhile, a new Text was also presented for "EuroFora" Project mainly to certain Political and other personalities, at European, National or Regional/Local level, mainly in 2007, but also in 2008..
Now, after the unexpected 2008 Irish "NO", and before the 2009 EU Elections, which are due to be of exceptionally crucial importance for Europe's Future, the moment has obviously come to launch that project, progressively, but in real practice.
Whoever really cares for Europe and its Citizens is welcome to join, in one way or another. Only anti-European, anti-democratic, obscure or ignorant groups might oppose or attempt to "steal" and deviate the main idea.
But European Citizens, incited by enlightened political leaders, are those who will finally write the real History.

















