On-line Adds almost Double in China !

[Fengxu]

On-line Adds are due to Grow up to some 40,4 Billions $ on 2016, compared with just 24 Billions two Years ago, in China, according to E-Marketer.

Similar developments have been recently witnessed also in the US, (where, f.ex., Publicity on the Web has already bypassed that in Prnted Press, etc).

At the same time, Costs for Traditional, Paper-based Media (Newspapers, Magazines, etc), also Grow Heavier, (both in terms of Money, and of Social Conflicts),  whle Classic Revenues stagnate or diminish.                               

Gutemberg will always remain, still Alive, even if in another way. But Digital is obviously its Successor.